Well, just remember that the people rejecting most likely have it themselves and don't know it. But either way, it's not a big deal and just an inconvenience. Keeping things in perspective, thousands die every year from the flu virus and no one freaks out over the flu. And 10's of thousands die in car accidents every year, yet we continue to drive without fear. So why should we fear what is basically a minor skin rash for many people? I've had it for at least over 20 years (maybe longer), and never knew because I never had an outbreak that I noticed. Sadly, the sigma is greater than the actual virus.